Is it True that SAP Consultants and Employees Cannot be Biased?

Executive Summary

  • SAP consultants often state they are unbiased.
  • We review the statements by one SAP consultant who states that no one who works for SAP can be biased.


We sometimes have surreal interactions on LinkedIn, where various pro-vendor individuals make unsupported claims.

Our References for This Article

If you want to see our references for this article and other related Brightwork articles, see this link.

Is it Impossible for SAP Employees to be Biased?

“It is natural to consider an SAP employee bias but I’m not claiming to be an independent market analyst so the argument of being bias or not applies to Brightwork Research employees, and other market analysts, more than myself.”
– Mohamed Judi

It is the position of Brightwork that SAP has been providing false information to the market about HANA since HANA was introduced. Mohamed is paid by SAP and therefore
has a direct financial bias to distribute information that our conclusion is incorrect. That fact that SAP is not an independent analysis does not mean that Mohamed can play the bias card against Brightwork. Furthermore, bias does not merely apply to independent analysts. It applies to any information providing entity. When SAP states incorrectly that HANA is zero latency, their financial bias causes them to do so. If Mohamed’s definition were correct,
not a single entity in the SAP ecosystem would have a financial bias. This is, of course, impossible. There appears to be a distinct desire here to misrepresent the definition of financial bias entirely.

Our Response

“As I said, you just shared an article from an author who is hiding from a debate. And you like Barbel lack any authentic understanding of the article, so this entire debate is going to be you offering up platitudes without any evidence and trying to dance around topic which you are unable to engage in so that you don’t display your lack of knowledge. I have seen this exact pattern many times before when debating SAP resources. I would like to see you address something specific because I don’t think you know anything about the topics of the article.”

“BTW I just shared your comment with some Oracle consultants, who declared that if you can play the bias card, they now also want to do so. So we have established that no one from either SAP or Oracle has any bias (according to your definition of bias). Larry Ellison will be delighted to hear his bias level has been reduced to zero as he, like you, is not claiming to be an “independent analyst.””

Mohamed Judi

We question whether Mohamed Judi has any interest in “balanced” research.

Let us look at this quotation from his profile.

“I have a proven track record of creatively coupling technology with complex business needs to increase productivity and effectiveness. I am a results-oriented digital transformation architect, with an innovative vision, and a driving passion fostering unsurpassed customer and team loyalties.”

Does that sound like a person interested in objective resource or someone trying to sell SAP billing hours? It smells like marketing hyperbole.


Mohamed Judi and other SAP resources cannot deny their financial bias. The fact that they make the argument they cannot be biased illustrates a degree of dishonesty in those that make such a claim. According to Mohamed Judi, SAP has no obligation to be anything but biased. And SAP’s consulting firms follow the same approach. They declare they are unbiased, but then counter this statement internally by saying that they don’t have any obligation to be anything but biased.