Disregarding Gartner’s Deeper Technology Insights and Predictions

Executive Summary Gartner has an abysmal history of technology prediction. Part of the reason for this accuracy is not Gartner’s primary concern. Video Introduction: How Financial Bias Impacts Gartner’s Predictions Text Introduction (Skip if You Watched the Video) In their reports, Gartner will sometimes make technology projections or try to describe the technology. At Brightwork…

How Will Cloud Computing Negatively Impact Gartner?

Executive Summary Gartner makes money off of the on-premises software model. However, how will the rise of the cloud impact Gartner’s highly corrupt business model? Introduction In Gartner’s annual report, they mention the risks that they face. What Gartner Says About Their Risks from Independent Providers See our references for this article and related articles…

How to Understand Other Analytical Products Offered by Gartner

Executive Summary Gartner’s Magic Quadrant is the most popular of its analytical products. This article provides coverage of the various Gartner products that are not the Magic Quadrant. Introduction While the Magic Quadrant is the most popular analytical product offered by Gartner, it is only one of several. Other products are described in the following…

How to Best Understand Gartner’s Magic Quadrant

Executive Summary The Gartner Magic Quadrant reduces software selection efficiency through the deceptive way they are created. Gartner promotes large vendors over small vendors, as large vendors have the most to pay Gartner. The problem with the broadness of the Gartner Magic Quadrant and how they promote software acquisitions. Video Introduction: Gartner Magic Quadrant Text Introduction…

How Gartner Research Compares to Real Research Entities

Executive Summary Gartner positions itself as a research entity. However, when compared with real research entities, Gartner does not perform well. We compared Gartner against academic research, RAND, and Consumer Reports to see how well they performed. Most people who read Gartner’s output will be surprised by how they scored. Video Introduction: How Gartner Research…

How to Best Understand Gartner’s Faux Ombudsman

Executive Summary Gartner states that their ombudsman protects against their massive financial bias. We evaluate the accuracy of Gartner’s claim. Video Introduction: How to Best Understand Gartner’s Faux Ombudsman Text Introduction (Skip if You Watched the Video) Gartner is a compelling and controversial entity in enterprise software. Gartner created a position called the ombudsman to…

The Problem with How Gartner Makes its Money

Executive Summary Gartner has many problems with how it makes money, how it breaks out its revenues, and how Gartner dangles improvements in Magic Quadrant scores in return for vendor payments. The related corruption issues around Gartner. Video Introduction: The Problem with How Gartner Makes its Money Text Introduction (Skip if You Watched the Video)…

How to Best Understand Gartner’s Business Model

Executive Summary Gartner is extremely powerful and has a corrupt business model where Gartner never declares its conflicts of interest. Find out about the reality of Gartner’s business model. Video Introduction: The Reality of Gartner Text Introduction (Skip if You Watched the Video) At Brightwork Research & Analysis, we refer to Gartner as a “Rubix…

How to Understand Gartner’s Control Over Vendors

Executive Summary Gartner’s objectivity was called into question in the NetScout case. Gartner controls how information is shared with IT vendors that coerce vendors into paying Gartner. Gartner has a massive influence, but its impact on the enterprise software market is largely negative. Video Introduction: Gartner’s Control Over Vendors Text Introduction (Skip if You Watched…

How to Understand Gartner’s Similarity to the Devil Wears Prada

Executive Summary Gartner operates more like a fashion magazine than a true IT analytics firm. The similarity between Gartner and the fictitious Runway Magazine. Video Introduction: How to Understand Gartner’s Similarity to the Devil Wears Prada Text Introduction (Skip if You Watched the Video) Gartner presents itself as an IT analyst. However, much of what…