The Benefits of Getting Rid of Black Customers

Executive Summary

  • There are an enormous number of benefits to minimizing the number of black customers that patronize your business.
  • In this article, we will address these benefits and how to make your business as unappealing to blacks as possible.

Introduction

This article addresses how to get rid of black customers.

One Business That Showed How to Get Rid of Black Customers

How to Make Your Diner Profitable Avoid Black Customers.

I’ll get it out of the way and admit that what I am doing is racist, I myself am (reluctantly!) a racist, and I’m not about to argue that. I’m not proud of this, but I did what I had to to stay afloat for the sake of my family and my employees and I would do it again.

Racism Begins Not Long After When Interactions With Blacks Commence

People who say that they are not racists have not had sufficient exposure to blacks. Anyone who has adequate exposure to blacks, including blacks, becomes racist towards blacks. This proprietor states that he isn’t proud of what he did. However, no business is required to service customers that it doesn’t want to service.

I own a family restaurant that competes with large chains like Applebee’s, Chili’s, and other similarly awful places. I started this restaurant over 20 years ago, my wife is our manager, both of my kids work here when they’re not in college. Our whole life is tied up in this place, and while it’s a ton of hard work, we love it.

I’ve always prided myself that we serve food that’s much fresher and better prepared than the franchise guys, and for years a steady flow of regular customers seemed to prove me right.

We’re the kind of place that has a huge wall of pictures of our happy customers we’ve known forever. However, our business was hit really hard after the market crashed, to the point where the place looked like a ghost town. A lot of the people I’ve known for years lost their jobs and either moved away or simply couldn’t afford to eat out anymore.

To cut to the chase, we were sinking fast, and before long it was clear we would lose the restaurant before the year was out. The whole family got together and we decided we would try our best to ride it out, and my kids insisted they take a semester off and work full time to spare us the two salaries. I’m very proud of my family for the way they came together. We really worked our butts off trying to keep the place going with the reduced staff.

How Anti Black Racism Improved The Business

Well the whole racist thing started after my wife was being verbally abused by a black family. I came over to see what the problem was, and a teenage boy in their group actually said “This dumb bitch brought me the wrong drink. We want a different waitress that ain’t a dumb bitch.”

His whole family roared with laughter at this, parents included!

A Washington restaurant or any waitress anywhere would tolerate that type of behavior. They should have been told to leave the restaurant immediately.

We had had a lot more black diners since the downturn, and this kind of thing was actually depressingly common. Normally I would just lie down and take this, give them a different server, and apologize to their current one in back.

But this was the last straw for me. No way was I going to send my daughter out to get the same abuse from these awful people. I threw the whole bunch out, even though other than the five of them, the place was completely dead.

No, because if the request is unreasonable, and most requests from blacks are irrational, then the request should not be honored. And requests from blacks are often unreasonable.

I talked with my wife about it afterward, and we both decided that if we were going to lose the restaurant anyway, from now on we would run it OUR WAY. I empowered all of my employees to throw anyone who spoke to them that way out, and told them I would stand behind them 100%.

My wife, who has been a bleeding-heart liberal her whole life, told me in private that the absolute worst part of her job was dealing with black diners. Almost all of them were far noisier than our other customers, complained more, left huge messes and microscopic tips, when they tipped at all.

She told me if we could just get rid of them, the place would actually be a joy to work at.

You can only stay a bleeding hard liberal if you’re not in a job that services blacks. Notice how his wife states that her job satisfaction would dramatically improve if she had no black customers.

The Outcome of Removing Blacks as Customers

I’ve been in the restaurant business a long time, so this wasn’t news to me, but to hear it from my wife, and later confirmed by my daughter… it had a big impact. I’ve never accepted any racial slurs in our household, and certainly not in my restaurant. I always taught my kids to give everyone the benefit of the doubt, and tried to do the right thing in spite of the sometimes overwhelming evidence right in front of me. But right then and there, I and my wife started planning ways to keep black people from eating at our restaurant.

This shows that even a liberal person cannot apply this philosophy when they’re running a business that has black patrons.

Getting Rid of Blacks by Increasing Prices

First, I raised my prices. It had been long in coming, prices had skyrocketed, and we’d been trying to keep things reasonable because people were hurting. But this had brought in a ton of blacks who had been priced out of the other restaurants nearby, and so I raised my prices even higher. It worked, they would scream bloody murder when they saw the new prices on the menu, and often storm out of the place, not knowing that this was pretty much our plan.

Blacks are very price-sensitive and typically try to get things for as little as possible. And so through the simple act of increasing quality and increasing prices, you reduce the number of blacks that will patronize your business. While blacks are very price sensitive, they are your most expensive customers. Because they often have the lowest profit margins and the highest propensity to engage in shoplifting, they are one of the most significant contributors to employee burnout. They have the highest propensity to engage in property damage, among other offenses.

A Template for Black Customer Removal

The following quote shows other adjustments that were made. There are many ways an establishment can reduce its appeal to black customers.

We took a lot of other steps, changing the music, we took fried chicken off the menu, added a dress code that forbade baggy pants and athletic gear. I put up a tiny sign by the register that said “15% gratuity added to all checks” but we only added this to groups of black diners, since almost universally everyone else understands that tipping is customary.

As business started to pick up, we would tell groups of blacks that there was a long wait for a table. Whenever they complained about other patrons getting seated first, I would calmly explain that the other group had a reservation, and without fail they would storm out screaming.

This is excellent. This is a blueprint for excluding black customers.

Once black customers are removed from an establishment, what proprietors notice is that everything else seems to improve.

Businesses would not be forced to do this if they were allowed to bar all black customers from their establishment. However, unfortunately, legally, that’s not allowed. Therefore, you have to make all these other adjustments to reduce the appeal of your establishment to blacks.

The Improvement

And it worked! We managed to hang in through the rough times.

Being Aware of The Negative Impacts of Blacks on Other Customers

It’s been almost two years since we started running the business this way, and we’re doing great, even better than we were before! I noticed as soon as the blacks started to leave, our regulars started coming back.

Other customers do not like being around blacks because blacks degrade every environment that they enter.

So if you’re going to have black customers, you’re going to lose other customers who are far better customers to you.

Having black customers in a restaurant or other establishment reduces the perceived value of that establishment. Many people will say If this establishment caters to blacks, or if I have to put up with blacks, then what am I even doing here? Generally, people have to be paid to be around blacks. So if they’re paying for something, then they don’t want to be around blacks.

Complaints dropped to almost nothing, our staff were happier, and the online reviews have been very positive. My kids are back in school, and my wife seems ten years younger, she’s proud of her work and comes in happy every day.

Of course, I did this by doing something I know to be ethically wrong. I did it by treating a whole group of people like pests and driving them away in a low and cowardly way. (though it’s not as if I could have put a sign out). I can’t help but feel like I’ve become part of the problem. At the same time, the rational part of me realizes that I did the right thing, but I don’t like knowing that I’m a bigot.

Comments on Serving Blacks

The following are comments on the experiences of serving black patrons at restaurants.

Comment #1: $8 in Tips Per Night?

I bartended as a second job in a small town after getting out of the military. It wasn’t super busy, but the bar did well for it’s size. Every night, I made $100 in tips, and sometimes up to $300 in tips it it was a weekend. The owner decided she would get more business if she got a popular local DJ every weekend. The first night, the clientele changed completely to 100% black, and the bar was packed to the point that we had to make sure we weren’t in violation of fire code.

That night, I had made $8 in tips for my entire shift.

My best night, I made $23 in tips on an 8 hour shift – this is serving HUNDREDS of people.

There were nights I ended up with less than $8. There were also a half dozen nights that my tip jar was robbed, one night when my phone was stolen from the charger behind the bar. I went from bartending to bouncing and bartending. Eventually, I couldn’t take it. The rudeness, demands, the disrespect, the fighting, people screaming “hey white boy” when they wanted my attention… It wasn’t nearly enough money for the headache or time invested. Needless to say, my perception was changed forever. It wasn’t an isolated event or person – it was EVERY NIGHT and nearly EVERY PERSON.

I worked that miserable job for longer than I’m proud to admit, and it honestly made me stop caring for your plight. I don’t care to hear about the evils of stereotypes, racism, or racists for that matter, as I have seen firsthand what creates all three. This sentiment is pretty common. This will not change until you are willing to be as rude and violent with the detractors in your community as you are with those whom you perceive to be racist. Don’t be upset when sterotypes follow you around when the majority of your community still perpetuate them. They have been the rule, not the exception, for a long time. It will take time and effort for that to go away.

Comment #2: Play Hank Williams Jr Until the Blacks All Leave?

One of my good friends was a great night club owner. He buit several up super popular then sell them. He was good. Talked to everyone knew everyone great personality. This was early 2000s rap was in for everyone, it was fun! He had a rule for the DJ if blk people start coming in switch it to hank Williams Jr until they leave. He knew from 20+ years doing it they will ruin a good spot to hang quick.

Comment #3: Black Servers Want to Give Black Customers to White Servers?

Back in 1982 I was working in a Coney Island in the local mall, about half of the waitresses were black and the other half were white and we literally would draw straws when black people came in to see who would get stuck with them.

Comment #4: Black Church Groups as the Worst Tippers?

I use to be a server and the worst group of Non Tippers were the Black Church Groups on Sundays.

Target Dumping Black Items

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♬ original sound – trenerra.jackson

Target has been dramatically reducing the number of items it sells that appeal to black customers. Target stupidly after BLM Summer of Love began carrying many more black items after the BLM Summer of Love started, and also having many more black pictures in their stores. This attracted more black customers, degraded the appeal of the stores to non-blacks, and massively increased their shoplifting. An obvious way to reduce the number of black people coming into your stores is not to carry items that they find appealing.

Notice this comment on this TikTok video.

I am going to go and steal from them tomorrow because fuccccc them.

A very high percentage of blacks believe that they have the right to steal from stores. If they’re unhappy with the store, then they think they have the right to steal from it.

They state this very aggressively, yet seem surprised when stores don’t want them as customers.

The Pointlessness of Trying to Appeal to Black Consumers

Target spent several years developing an entirely new approach, changing the pictures in its stores, to market to a group of customers that it actually shouldn’t want to attract.

The fewer black customers that any business has, the more sustainable that business is. Target will see an immediate decrease in shoplifting as well as improved employee satisfaction by reducing its percentage of black customers.

Why Target Should Never Have Tried to Appeal to Black Customers

After years of dealing with all the negative implications of having more blacks in their stores, Target is trying to very quietly reduce their stores’ appeal to blacks, reduce the number of items that they carry that are appealing to blacks, without anybody noticing, because they also want to be politically correct. They have been getting boycotted by black customers due to this rollback of DEI, and people like Al Sharpton have been complaining about them. However, what blacks often fail to realize is that a black boycott is actually beneficial for Target. It’s good for any business. Any business should hope that blacks boycott them.

Target is likely to have hired a black consulting firm to develop its strategy for appealing to black customers. That black consulting firm should be fired as soon as possible. There is no reason, and it is counterproductive to try to appeal to black customers. You want black customers to shop at your competitors.

The Business that has close to no black customers has a significant advantage over its competitors that have black customers.

The Epidemic of Black Shoplifting

Blacks represent the Majority of shoplifters in the country. 

With such a high percentage of black customers being shoplifters, it makes sense to exclude them from stores whenever possible. 

Black Areas Have Grocery Stores That Close

Grocery stores are only sustainable if there are non-black customers who can subsidize the black customers, making it worthwhile for the store to stay open as an area becomes more concentrated in terms of its black population. The financial incentive for that grocery store to remain open dissipates. This is clear evidence that black customers are parasitizing the other customers who are patronizing the grocery store. There are plenty of wealthy black entrepreneurs and celebrities, such as Oprah Winfrey, LeBron James, or Beyoncé, who, while they will complain about food deserts, and have the financial resources to start small grocery chains easily, also have absolutely no interest in servicing black customers. 

Blacks complain about being left in food deserts. Never seemed to bring up the issue of black shoplifting and the overall unsustainable nature of trying to run a business in a black area. These same blacks will state that their community deserves to have the same type of grocery stores that are in white areas. However, the problem with that is that grocery stores in white areas are sustainable because white behavior is nothing like black behavior.

Improving Employee Satisfaction and Employee Retention

Black is the most accurate definition used to describe people of African descent. The more that a person is involved in customer service with blacks, the more likely they will begin to use the term niggers to describe all blacks. It’s essentially impossible to work in customer service and deal with blacks without developing extremely anti-black tendencies. Therefore, if you employ people in customer service, it’s essential to understand that you are reducing their job satisfaction by making them serve black customers.

Therefore, if you have a limited number of black customers or none at all, the job satisfaction of your employees will increase. After having talked to many blacks who offer customer service, it turns out they dislike dealing with black customers as much as non blacks. Black customers also do not like to be served by blacks and prefer to be served by whites. So, blacks are in this situation where they don’t want to serve blacks, and then if they’re black customers, they also don’t want to be served by blacks.

What Does the Term “Nigger Customers” Signify?

In retail establishments, the term nigger customers is oftentimes used. It’s virtually impossible to have significant interactions with blacks without eventually just using the term nigger as a descriptor. This is why those in the South so broadly used the term before many blacks moved away from the South during the Great Migration. As soon as whites from other areas began getting firsthand exposure to blacks, they started using the term nigger also. Therefore, the use of the term nigger as a descriptor is directly proportional to the exposure to blacks.

While the term nigger customers applies to nearly all blacks, some customers can act like blacks, but are not black, and you want to get rid of these customers, too.

Some white women fall into this category. The consistency between some white women and blacks is a dramatic sense of entitlement. However, even very entitled white women tend not to engage in shoplifting or property damage; instead, they are just very demanding.

Niggers “be Cruising” on Carnival Cruise Lines?

The types of behavior demonstrated on Carnival Cruise Lines have never been seen before in the history of cruising. Blacks have significantly impacted the experience of cruising on low-cost cruise lines, which Carnival Cruise Lines predominantly controls. By allowing black customers to become so numerous on a cruise, Carnival Cruise has massively increased its problems and reduced its reputation among non-black customers.

How Carnival Cruise Lines Became Stigmatized as the Nigger Cruise Company

Once the word got out about how blacks behave on Carnival Cruise, there is little doubt that large numbers of non-blacks and even some self-described “non-ratchet blacks” looked at Carnival Cruise differently. Many blacks say that they don’t want to be associated with ratchet black behavior. However, this always happens when sufficient numbers of blacks end up patronizing a business. Carnival Cruise Lines must realize that only a certain threshold as a percentage of the cruise passengers can be black before the cruise descends into chaos. With social media, black behavior can be broadcast quickly, damaging the reputation of the business. This is the same thing that has happened with Spirit Airlines which is now known as the black airline.

For a company to be recognized as one that caters to black customers, it simply needs to offer a low-cost product in the market and refrain from actions that specifically focus on reducing and discriminating against black customers.

How Black Behavior Degrades as Their Numbers Increase

Furthermore, the percentage of blacks in various companies, stores, on cruise lines, and in amusement parks increases. The average behavior decreases. When blacks see other blacks, they drop the pretense of civility and begin to act as they usually do. This is why it is highly deceptive to look at black behavior when they’re in the very distinct minority, because they are not acting as they usually do. White liberals often think that all the blacks need is more acceptance and opportunities, and then they will become white. Actually, it’s the reverse: the more they are accepted and the more opportunities they are given, the worse. Their behavior becomes as the more entitled they become. Many people may have gone to school decades ago and had one or two blacks in their school, and thought that their behavior was not that bad. That is an illusion, and that behavior will not continue when their numbers are larger.

Companies have to be very careful not to be associated with blacks, which means minimizing the number of blacks who patronize the business. As the black and other Latino population continues to increase in the United States, disassociating from black and Latino and other groups who do not know how to behave is going to be increasingly important and has to be woven into a business’s strategy. The country is no longer predominantly white — companies must adjust to non-white customers.

Quotes on Blacks on Carnival Cruise Lines YouTube Videos

The following are quotes from the Carnival Cruise Line video. These types of honest commentary is nearly never found in articles — only in comments.

Comment #1: Taking a Cruise on an African Slave Ship?

This is so true. I went on my first carnival cruise last year, and it felt like I was stuck on a alcoholic African slave ship for a month.

It must be said that Africans behaved better on slave ships than they do on Carnival Cruise.

Comment #2: Ruining All Public Areas?

They’ve ruined malls, schools, air travel, red lobster, waffle house, Disney, cities, neighborhoods, outdoor events, tv commercials and shows. The only safe space is NASCAR and the Ice Capades.

Comment #3: Niggers Everywhere on the Ship?

The wife and I went on a cruise for our 14th anniversary. These people were EVERYWHERE on the ship. Their kids were off starting squabbles and fights with other kids. Parents were plastered and noisy. During the formal dinners they would show up in shorts, the kids were shirtless, and they were so damn noisy. The wife and I love cruises, but these people really destroy the appeal.

The term “savages” comes to mind. Is this the dream MLK was talking about?

Comment #4: Blacks Don’t Want Black Customers?

There are a lot of wealthy Black Americans. A LOT.. and none of them want to create a space specifically for other Black Americans because they KNOW how they are!

Comment #5: Niggers Closing Down Magic Mountain?

Magic mountain is closing partailly due to these animals.

Comment #6: South African Apartied Now Makes Perfect Sense?

I’m a South African…man im glad America is finally learning why we had Apartheid!! They screw EVERYTHING up

It also makes Jim Crow laws and redlining make a lot more sense.

Comment #7: Ruining All Public Areas?

Any business that gets a reputation for having a large black clientele, will not stay in business long. Especially, a service type business. Carnival figured this out too late.

This is the point of this article.

Comment #8: A Reduction in Societal Trust Due to Niggers?

Young people don’t know this but there was a time when you could pump your gas first and then go pay for it, I’ll give you one guess who ruined that. Coming soon pay for your food first no matter what restaurant it is. Thanks dine and dashers. At least the server will know if you’re a lousy tipper ahead of time and give you the appropriate service.

This is already happening. We just went to a restaurant in Park City, Utah and we were required to give a credit card upon ordering. I asked….is this because of people dining and walking out? The reply was yes. A “ Group” ran up a $450 food and drink bill and left without paying. We don’t have a lot of THEM here but it doesn’t take many. Dine and Dash is their way.

Comment #9: When Other Customers Realized They are Trapped on a Boat With Niggers?

My first cruise was out of New York. When you get to the terminal before the ships, when you register and get your room keys, New York has a long walkway at the pier. The signs were for two boats – Carnival Cruise to the right and Royal Caribbean to the left.

The thousands of people walking into this terminal all split between the two cruises, blacks to the right and normal people to the left. Everyone in the Royal Caribbean line was looking at the other line and thanking GOD that they did not book Carnival. Every white person that was going on the Carnival Cruise was looking over at the Royal Caribbean line of passengers and you could see the eyes of them (you could see the concern on their face) you could see the worry.

That is terrible! How racist are these whites? I assume a number of them voted for Obama — yet they don’t want to get on a boat with blacks. They better not tell Michelle Obama or Oprah they feel this way.

One wonders how many of these whites are liberal and not only consider themselves not to be racists but also critique racists and do things like make fun of the Confederate flag and call people who support segregation bigots.

It’s very easy to oppose racism and redlining until you find out that your cruise ship is filled with blacks.

And everyone we talked to in line said ‘ I am so happy I didn’t book a Carnival Cruise trip, or something to that effect. And you could see the fussing and fighting and you could hear the cursing and the ignorant behavior already starting ‘ For this money I should have someone carry my bags’ or ‘I can’t wait to get my swerve on’.

All you could see was really fat black women and a few upset white people that knew right then and there they were having a bad vacation.

Comment #10: Italian Bar Ruined by and Closed Due to Nigger Customers?

In the Wilshire area of L.A. A nice upscale Italian bar was ruined and eventually closed because of this same dynamic.

Off the top of my head, I can think of four restaurants in my area that closed down because of that element, and I can think of two more that will be joining them soon.

Comment #11: Walking Away from a Prepaid Cruise Due to Blacks Onboard?

Last year, my wife and I were on vacation in Southeast Asia, and we had booked two tickets on a speed boat day cruise to some nearby tropical islands. When we showed up, there was a large group of these “people” (i.e. niggers) waiting to board on the same speed boat.

We asked the guide if they were on the same boat as us. She nodded sheepishly. We laughed, hailed a nearby taxi, and skipped the trip. We go on vacation to get away from THEM.

Comment #12: Breeding With Whites and Being Educated by Whites Increased IQ But Not Impulse Control?

Purebred specimens in their native habitat average high 60s to low 70s IQ. However, as an imported species to America, there have been years of splicing DNA with Caucasians. This hybridization has increased their intelligence to an average of 85, but they have retained their low impulse control and predisposition to aggression.

It’s not their fault, but we need different rules, systems and punishments in place for them just as we do for all people with a mental or physical malady.

Comment #13: 99% of Problems at Hotel Due to Blacks?

I work at the front desk of a hotel, and 99% of my problems are from blacks. Asians are the best, polite, respectful, intelligent. Blacks ask where the second floor is, they eat 5 plates of breakfast, they invite all their friends, they get loud and are always on a video call when checking in, they want to argue about the deposit, and they try to get a discount by complaining…

Comment #14: When Its All White it’s Civilized?

Incredible. Grandpa emigrated from Scotland to Australia, South Africa and Canada via ship with his wife and kids in tow. Very orderly, comfortable travel. Everyone was WHITE. Not a single problem was had. When he arrived with his family in South Africa, he saw the way the Blacks were drooling over my 9 year old blue-eyed blonde aunt and yelled ‘hell no!’, turned around and returned to Scotland.

Comment #15: Westwood Thursday Nights Shutdown by LA Inner City Niggers?

This happened in UCLA. Westwood CA in the late 70’s every Thursday night for years when I was in highschool . Every Thursday was awesome surfers and surf chicks actual californians ,movies ,arcades . We brought our own beer . Then the inner city found out about it .The whole scene was destroyed within a year and Westwood nights were banned forever.

Getting Blacks to Patronize Competitors?

The more blacks who patronize your competitors, the better it is for your business. Companies should strive to have the smallest percentage of black customers in their sector. Companies should strive to be known as unfriendly and even racist towards blacks.

Conclusion

Eliminating black customers is extremely important to a business’s success. Blacks are an example that many customers are not worth servicing. This is why blacks find themselves in food deserts and Walmart deserts, etc. Because these businesses are only open to serve other customers. When black customers come in, they essentially function as a parasite on the non-black customers. And then, once the percentage of black customers passes a certain threshold, it becomes unsustainable. And there is no reason for that business to remain open.