What is the Problem with a Research Entity Focusing on Consulting
… with such arrangements is while they look profitable in the short term, there is often a minimal ability to sell the work to another customer. If that can’t be done, then there is no way to scale the revenues of a research entity, and it comes to resemble a consulting firm — that performs research and publishes research.
The Problem with the Publishing Model
Publishing information and giving it away for free — such as quite a lot of articles at the Brightwork website, only works if you are selling something or if you are advertising on the website. Brightwork could …