Search Results for: forecasting

How MAD is Calculated for Forecast Error Measurement

How MAD is Calculated for Forecast Error Measurement

Executive Summary MAD is a universally accepted forecast error measurement. MAD is generally low in effectiveness in providing feedback to improve the forecast. Introduction MAD, or Mean Absolute Deviation, is one of the most common forecast error measurements in use. MAD is moderately easy to understand and relatively easy to calculate. However, when MAD is…

How MAPE is Calculated for Forecast Error Measurement

How MAPE is Calculated for Forecast Error Measurement

Executive Summary MAPE is a universally accepted forecast error measurement. MAPE is generally low in effectiveness in providing feedback to improve the forecast. Introduction (Skip if You Watched the Video) MAPE, or Mean Absolute Percentage Error, is a forecast error calculation method that removes negatives from the equation. It is easy to understand and easy…

Forecast Error Myth #5: Non Comparative Forecast Error Measurement is Helpful

Forecast Error Myth #5: Non Comparative Forecast Error Measurement is Helpful

Executive Summary The standard forecast error measurements are universally accepted, but they are not comparative. Comparative forecast error is rarely discussed. Introduction Forecast error is nearly universally reported without comparison. The forecast error is reported as a single number, which is the forecast using whatever is the current forecasting approach. In companies, people will often…

Forecast Error Myth #4: Most Forecast Error Measurement Supports Identifying How to Improve Forecast Accuracy

Forecast Error Myth #4: Most Forecast Error Measurement Supports Identifying How to Improve Forecast Accuracy

Executive Summary The standard forecast error measurements are universally accepted. What is rare is to ask the question of whether they direct companies to improve forecast accuracy. Video Introduction: Forecast Error Myth #4: Most Forecast Error Measurement Supports Identifying How to Improve Forecast Accuracy Text Introduction (Skip if You Watched the Video) Forecast error calculation…

Forecast Error Myth #3: Sales And Marketing Have their Forecast Error Measured

Forecast Error Myth #3: Sales And Marketing Have their Forecast Error Measured

Executive Summary Companies typically have Sales and Marketing departments that never have to worry about their forecast error is measured. We cover the problems that arise when Sales and Marketing have no forecast accountability. Video Introduction on Forecast Error Myth #3: Sales And Marketing Have their Forecast Error Measured Text Introduction (Skip if You Watched the…

Forecast Error Myth #2: An Unweighted Forecast Error Measurement Makes Sense

Forecast Error Myth #2: An Unweighted Forecast Error Measurement Makes Sense

Executive Summary Companies tend to think that weighing a forecast error and forecasting accuracy is unnecessary, and grouping is just fine. We cover the issues with relying on unweighted forecast error. Video Introduction: Forecast Error Myth #2: An Unweighted Forecast Error Measurement Makes Sense Text Introduction (Skip if You Watched the Video) Unweighted forecast errors…

How Much Do SaaS & AI Companies Really Make from Constant Surveillance?

How Much Do SaaS & AI Companies Really Make from Constant Surveillance?

Executive Summary Surveilling users is the business model for many SaaS and AI companies. We cover what is little discussed, which is how much it is worth to them. Introduction AI proponents and stock followers of FAANG or Facebook Apple Amazon and Google continually promote how AI will leverage Big Data for insights and allow…

How is Forecast Error Measured in All Dimensions in Reality?

How is Forecast Error Measured in All Dimensions in Reality?

Executive Summary Forecast error is often presented as a cut and dried affair. Our research shows that forecast error is measured much differently than generally known. Video Introduction: How is Forecast Error Measured in All Dimensions in Reality? Text Introduction (Skip if You Watched the Video) A brief synopsis of how forecasting error measurement goes…

Next Steps for the Potential Customers Reviewing the Brightwork Explorer

Executive Summary This page is designed to walk potential customers through the second process after Brightwork Explorer’s demo has been viewed. This article covers the sequence of things to do to get a sample data set to us. Introduction This page is for potential customers who want to go to the next step after receiving…